Concept and direction
Dynamic compositions of materials glide across shifting colours of Bolon floor in this sensual animation by Art&Graft. Concept and direction by Doshi Levien for Bolon By You. Music by Brains & Hunch.
Bolon By You is a versatile new collection by Bolon, the leading Swedish flooring brand. Bolon collaborated with designers Doshi Levien to make an architecture-infused creative launch campaign. This new creative partnership has seen Doshi Levien hone and interpret Bolon’s innovative collection from their unique perspective to create a compelling visual story that will resonate with architects and designers.