Camper shop
eternal summer shoe shops for camper
The concept is inspired by earthy, sunbaked, solid architectural elements of the Mediterranean. It has an authentic, monolithic simplicity of materials, with magical highlights. It references the idea of an eternal summer and playfully re-appropriates everyday architectural and interior elements of the Mediterranean. Marble steps, the water fountain in the Piazza, the ceiling fans in cafes, the sun-faded colours of buildings, a flash of bright neon light, a bright red dress or shoe, the television watched outdoors by a neighbourhood together. It feels like a shop that has been there forever; solid, sturdy, using materials that can be touched and washed. Yet it is quirky; a rotating zoetrope in the window with animations entices you into the shop.
The first Doshi Levien Camper shop to open is in Campo dei Fiori in Roma. The final one of the edition to open is on Via Chiaia, Napoli. Doshi Levien also designed Camper stores in Spitalfields Market, London and in Boston and Vancouver.